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How to use Keyword Gap

Compare your domain against competitors to find keywords they rank for and you do not, then turn those gaps into page updates or new content briefs.

rankcrown.com/app/keyword-gap

Traffic

128K

+12%

Keywords

4,820

+8%

Links

37K

+5%

Example report view

Keyword Gap

#1
#2
#3
#4
#5

Best use cases

  • Competitor research
  • Content roadmap planning
  • Existing page expansion

Metrics to read first

  • Missing keywords
  • Shared keywords
  • Competitor positions
  • Volume
  • Difficulty

Practical tips

  • Do not copy every competitor keyword. Remove terms that do not match your offer.
  • A gap is strongest when several competitors rank with similar page types.

Recommended workflow

  1. 1

    Enter your domain and two or more competitors.

  2. 2

    Filter by keywords missing from your site.

  3. 3

    Cluster gaps by intent and page type.

  4. 4

    Choose whether to update an existing page or create a new one.