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How to use Site Explorer

Analyze one domain or exact URL to understand organic traffic, ranking keywords, top pages, backlink profile, and competitive movement in one workflow.

Open Site Explorer Read workflow
rankcrown.com/app/site-explorer

Traffic

128K

+12%

Keywords

4,820

+8%

Links

37K

+5%

Example report view

Site Explorer

#1
#2
#3
#4
#5

Best use cases

  • Domain research before SEO proposals
  • Competitor benchmarking
  • Finding pages that already earn organic traffic

Metrics to read first

  • Domain Rank
  • Organic traffic estimate
  • Ranking keyword count
  • Top pages
  • New, improved, declined, and lost keywords

Practical tips

  • Start with the competitor that is closest to your business model, not always the biggest brand.
  • For content planning, sort by top pages before keyword lists so you see the page type Google already rewards.

Recommended workflow

  1. 1

    Enter a root domain, subdomain, or exact URL.

  2. 2

    Choose the scope that matches your audit goal.

  3. 3

    Review the overview metrics first, then open Organic Search, Backlinks, and Google Insights.

  4. 4

    Export priority rows when you need to brief a writer, developer, or outreach team.